CYBERCOMMUNICATIVE ADDICTION PREVENTION AMONG UNIVERSITY STUDENTS IN THE CONTEXT OF CYBER-SOCIALISATION

Abstract

The significant impact of the digital transformation on the youth society is felt by current students, which creates new challenges related to their psychological and social well-being. This scientific article highlights the problem of preventing cybercommunication addiction in the context of the cybersocialization of university students. This article presents the results of a systematic literature review and a pilot empirical study on the prevention of cybercommunication addiction (CCA) among university students through cybersocialization. The study's novelty lies in its empirical verification of the distribution of CCA symptoms (using a sample of 86 students at a regional university in Kazakhstan) and the conceptual justification for a three-tiered, structural and substantive prevention model integrated into cybersocialization processes. The development of recommendations for implementing preventive measures in higher education institutions has practical implications, contributing to the development of conscious digital behavior and students' skills for coping with technological risks.The development of recommendations for the implementation of preventive measures in the educational and educational activities of universities is of practical importance, contributing to the education of conscious digital behavior and the formation of skills for students to protect themselves from cyber threats. The findings show us that the need for international educational experience needs to be adapted to the educational environment specifics in Kazakhstan. This research work aims to deepen the understanding of digital socialization and formulate strategies for universities in Kazakhstan. The practical significance lies in the specific recommendations for integrating preventive measures into the educational process at universities.